JASON Kids Only! products are gentle, safe and effective. With our extra-mild surfactants, gentle ingredients and delicious scents, we make bath time fun and worry free. It's a playful tub of care! JASON was born in California in 1959 when a group of independent thinkers sought to establish a new kind of personal care for themselves and their families. Taking the name JASON , which means “Healer” in Greek, they rejected harsh, risky chemicals. Instead, they blended simple, healing ingredients to create soaps and lotions crafted according to the JASON Code of Honor: 1. Select safe, gentle and effective ingredients 2. Rigorously test every formula to ensure safety and efficacy 3. Never test on animals 4. Constantly innovate and improve. For over 50 years the makers of JASON products have kept this code and committed themselves to the idea of wholesome personal care solutions that are safe for us, our families, and our planet.
Customer reviews(8)Write Review
I was looking for the most natural, safe, effective, and fluoride free option because my son was swallowing the toothpaste and making a mess along the way. This is certainly not the best tasting toothpaste but it isn't that bad either. However, because it does not taste as good as the mainstream blue colored brands, my toddler has stopped eating the toothpaste. He brushes his teeth now and doesn't use an incredible amount on his toothbrush either. The blue colored toothpaste products also left a terrible mess everywhere and I love that this one is clear colored so it isn't as messy.
We prefer this strawberry flavor and keep it on subscribe and save every month. We use (1) 4.2 ounce tube every 30 days brushing 3 times a day and my son just had a check up at the dentist with no cavities and no signs of gum issues.
The ingredients are: Glycerin, aqua (purified water), silica, xylitol, xanthan gum, panthenol, aloe barbadensis (aloe vera) leaf juice, calendula officinalis flower extract, calcium carbonate, sodium lauroyl sarcosinate, natural flavor * certified organic vegetable source. It seems that we might be allergic to sodium lauroyl sarcosinate, which is used in lieu of sodium lauryl sulfate as a replacement surfactant.
For future orders we shall cross off this toothpaste in our shopping list.
About the Product
u2022Delivers freshness and cleans and protects kids' teeth for healthy, beautiful smiles
u2022Strawberry flavored toothpaste with calcium carbonate
u2022Contains natural and/or organic ingredients
u2022No animal testing; kosher-certified
u2022NO: gluten, parabens, sodium lauryl/laureth sulfates, petrolatum, artificial colors/flavors or phthalates